Advertising industry - Media, information & communication industries - Industry & industrial studies - Economics, finance, business & management - Categorii

Media Localism: The Policies of Place Ali Christopher

130,60 RON

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African Luxury Branding: From Soft Power to Queer Futures Iqani Mehita

323,40 RON

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Double Life Padamsee Alyque

70,40 RON

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Emerging Practices in the Age of Automated Digital Journalism: Models, Languages, and Storytelling Garca-Orosa Berta

849,20 RON

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Discourse of Advertising Cook Guy

249,40 RON

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Multimodal Legitimation: Understanding and Analysing Political and Cultural Discourse MacKay Rowan R.

793,80 RON

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Sensory Marketing: Theoretical and Empirical Grounds Hultn Bertil

383,40 RON

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The Codes of Advertising: Fetishism and the Political Economy of Meaning in the Consumer Society Jhally Sut

254,00 RON

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Product Placement in Hollywood Films: A History Segrave Kerry

251,80 RON

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Strategic Sport Communication: Traditional and Transmedia Strategies for a Global Sports Market Coombs W. Timothy

338,20 RON

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Hadrian: The Restless Emperor Birley Anthony R.

241,00 RON

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Doing Ethics in Media: Theories and Practical Applications Roberts Chris

377,80 RON

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Facebook, the Media and Democracy: Big Tech, Small State? Andrews Leighton

143,40 RON

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Alternate Reality Games: Promotion and Participatory Culture Janes Stephanie

127,60 RON

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Eat & Go 2: Branding and Design for Cafs, Restaurants, Drink Shops, Dessert Shops & Bakeries Shaoqiang Wang

193,00 RON

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Nike Culture Goldman Robert

927,40 RON

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The Psychology of Advertising Fennis Bob M.

292,20 RON

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First Golden Age of British Advertising

67,60 RON

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Strategic Advertising Mechanisms: From Copy Strategy to Iconic Brands Gmez Jorge David Fernndez

150,40 RON

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The Wizard of Ads: Turning Words Into Magic and Dreamers Into Millionaires Williams Roy H.

78,60 RON

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The Conquest of Cool: Business Culture, Counterculture, and the Rise of Hip Consumerism Frank Thomas

94,20 RON

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Epica Book 32: Creative Communications Epica Awards

393,80 RON

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Advertising Management in a Digital Environment: Text and Cases Kelley Larry D.

304,80 RON

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Contemporary Issues in Digital Marketing: New Paradigms, Perspectives, and Practices Branch John

169,80 RON

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Tell Tchaikovsky the News: Rock 'n' Roll, the Labor Question, and the Musicians' Union, 1942-1968 Roberts Michael James

171,20 RON

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