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Untapped Options - Building Links Between Marketing & Human Resources to Achieve Organizational Goals in Health Care

Name: Untapped Options - Building Links Between Marketing & Human Resources to Achieve Organizational Goals in Health Care
Brand: John Wiley & Sons Inc
SKU: 9780787955373
Price: 426.72 RON
Availability: InStock

Autor: Bea Northcott, Janette Helm

Limbă:

Legare: Copertă tare

Editura: John Wiley & Sons Inc

Disponibilitate: În depozitul extern

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426.72 lei

An AHA Press/Jossey-Bass ResourceUntapped Options is an invaluable resource for health care leaders...

Informații despre carte

Autor

Bea Northcott, Janette Helm

Limbă

engleză

Legare

Carte - Copertă tare

Publicat

2000

Pagini

240

EAN

9780787955373

ISBN

078795537X

Enbook ID

04920326

Editura

John Wiley & Sons Inc

Greutate

452

Dimensiuni

161 x 233 x 21

Descriere completă

An AHA Press/Jossey-Bass ResourceUntapped Options is an invaluable resource for health care leaders who want to help their organizations succeed. Bea Northcott and Janette Helm, experts in the field of health care management, have created a practical approach that explores how human resources and marketing managers can combine forces and work together to create mission, vision, and values statements that will drive a common strategy to organizational excellence. Step-by-step, Northcott and Helm show how to implement this innovative approach that, once in place, will contain costs, bolster employee satisfaction and productivity, and increase customer satisfaction.