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Have you ever wondered how sustainability can truly create a positive impact for customers and wider stakeholders-beyond simply complying with regulations?
Many leaders want to contribute to meaningful change, yet struggle with a fundamental question:
Where do I start?
If that resonates with you, this book is for you.
Written by co-authors from the Stanford LEAD alumni community, this book brings together real-world insights, practical experience, and proven approaches to sustainability-driven value creation. Rather than offering abstract theory, it introduces a practical "3V Framework" designed to help corporates, startups, investors, and academics actively participate in building more impactful and responsible business models.
Through case examples, strategic perspectives, and actionable guidance, readers will discover how to:
