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Carte Meaning Behind The Mask Madeleine Ogilvie

Meaning Behind The Mask

Autor: Madeleine Ogilvie
Limbă: engleză
Legare: Carte broșată
Editura: VDM Verlag
Disponibilitate: În depozitul extern
Expediem în 14-21 zile
438.02 lei
Ever wondered why women wear make-up? This book §explores the sign' of visible face make-up and §ex...

Informații despre carte

Autor
Madeleine Ogilvie
Limbă
engleză
Legare
Carte - Carte broșată
Publicat
2009
Pagini
220
EAN
9783639153538
ISBN
3639153537
Enbook ID
06823863
Editura
VDM Verlag
Greutate
327
Dimensiuni
152 x 229 x 13

Descriere completă

Ever wondered why women wear make-up? This book §explores the sign' of visible face make-up and §examines how women consume appearance in everyday §life. Using a semiotic framework, it presents a §novel new method for interpreting and gaining §increased meaning into an everyday consumption §phenomenon. It seeks to provide understanding of §what the sign' of make-up symbolises to the female §individual. Using an interpretivist approach and a §methodology of phenomenology, this work explores how §visible face make-up affects the way women consume §appearance in everyday life; how they feel about §themselves, and the role make-up plays in defining §their own self-identity. The analysis provides §useful insights for academics and professionals in §the fields of marketing and communications, consumer §research, semiotics and anyone else who may just §be interested to know why women wear make-up .

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