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Carte Sales Enablement Dietmar Kilian

Sales Enablement

Tools and Techniques for Modern Sales Organization

Autor: Dietmar Kilian, Peter Mirski, Britta Lorenz
Limbă: engleză
Legare: Copertă tare
Editura: Springer
Disponibilitate: În depozitul extern
Expediem în 9-15 zile
204.18 lei
This book helps in building an optimally designed and customer-oriented sales organization. It place...

Informații despre carte

Autor
Dietmar Kilian, Peter Mirski, Britta Lorenz
Limbă
engleză
Legare
Carte - Copertă tare
Publicat
2023
Pagini
112
EAN
9783658403645
Enbook ID
42317316
Editura
Springer
Greutate
285
Dimensiuni
148 x 210

Descriere completă

This book helps in building an optimally designed and customer-oriented sales organization. It places a special emphasis on purchasing decisions and leads to producing a decisive competitive advantage. The focus is on the sales enablement process as a holistic framework concept. It forms the infrastructure that ensures efficient cooperation between all areas of the company. The book explains the alignment of all goals, motivations, thought patterns, actions and campaigns in relation to the needs of the customer. In addition, it shows the most promising methods and approaches and how the practical start of sales enablement can look like. The book is aimed at managers and all who deal with sales strategies.

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