Risk Communication

Name: Risk Communication
Brand: Cambridge University Press
SKU: 9780521802239
Price: 787.7 RON
Availability: InStock

A Mental Models Approach

Autor: M. Granger Morgan, Fischhoff, Baruch (Carnegie Mellon University, Pennsylvania), Ann (Georgia Institute of Technology) Bostrom, Cynthia J. (University of Washington) Atman

Limbă:

Legare: Copertă tare

Editura: Cambridge University Press

Disponibilitate: În depozitul extern

Expediem în 9-15 zile

787.70 lei

People today must make decisions about many health, safety, and environmental risks. Nuclear power,...

Informații despre carte

Descriere completă

People today must make decisions about many health, safety, and environmental risks. Nuclear power, HIV/AIDS, radon, vaccines, climate change, and emerging infectious diseases are just some issues that may face them in the news media, ballot box, or doctor's office. In order to make sound choices they need to get good information. Because their time is limited, that information has to be carefully selected and clearly presented. This 2001 book provides a systematic approach for risk communicators and technical experts, hoping to serve the public by providing information about risks. The procedure uses approaches from risk and decision analysis to identify the most relevant information; it uses approaches from psychology and communication theory to ensure that it is understood. This book is written in nontechnical terms, designed to make the approach feasible for anyone willing to try it. It is illustrated with successful communications, on a variety of topics.

S-ar putea să te intereseze

Clienții care au cumpărat această carte au mai cumpărat și

Cele mai căutate

Categories

Authors

Publishers

Produse

Produse

Cele mai căutate

Categories

Authors

Publishers

Produse

Produse

Risk Communication

A Mental Models Approach

Informații despre carte

Descriere completă

S-ar putea să te intereseze

Clienții care au cumpărat această carte au mai cumpărat și