Retailing Principles

Name: Retailing Principles
Brand: Bloomsbury Publishing
SKU: 9781563677427
Price: 711.58 RON
Availability: InStock

Autor: Lynda Rose Poloian

Limbă:

Legare: Copertă tare

Editura: Bloomsbury Publishing

Disponibilitate: La editor doar la comandă

Expediem în 17-26 zile

711.58 lei

What is retailing today? Who are the players and how do they operate? And what will happen tomorrow?...

Informații despre carte

Autor

Lynda Rose Poloian

Limbă

engleză

Legare

Carte - Copertă tare

Publicat

2013

Pagini

592

EAN

9781563677427

ISBN

1563677423

Enbook ID

01289355

Editura

Bloomsbury Publishing

Greutate

2368

Dimensiuni

216 x 282 x 50

Descriere completă

What is retailing today? Who are the players and how do they operate? And what will happen tomorrow? These are just some of the questions addressed by Retailing Principles: Global, Multichannel and Managerial Viewpoints, 2nd Edition, which has been thoroughly updated to reflect current trends and conditions in the global retail market. An essential companion for any student seeking a career in the world of retail, the text focuses on the strategies that retailers both large and small are employing to thrive in this challenging economic climate, and in a marketplace where globalization, multi-channel retailing, and issues of sustainability are dominant factors.

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