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Carte Resistance is Useless Geoff Burch

Resistance is Useless

The Art of Business Persuasion

Autor: Geoff Burch
Limbă: engleză
Legare: Carte broșată
Editura: John Wiley and Sons Ltd
Disponibilitate: În depozitul extern
Expediem în 9-15 zile
104.94 lei
This book will show you how anyone can be persuaded to do anything. Geoff Burch has written a book t...

Informații despre carte

Autor
Geoff Burch
Limbă
engleză
Legare
Carte - Carte broșată
Publicat
2003
Pagini
278
EAN
9781841124698
ISBN
1841124699
Enbook ID
05094690
Editura
John Wiley and Sons Ltd
Greutate
462
Dimensiuni
157 x 232 x 18

Descriere completă

This book will show you how anyone can be persuaded to do anything. Geoff Burch has written a book that will change almost everything you ever believed about business and selling. Combining the quick wit of a stand up comedian with the serious thoughtfulness of a psychoanalyst, he explains the value and power of persuasion -- a verbal martial art that, if used correctly will always give you the outcome you desire in your business dealings. Resistance is Useless will show you how to: aeo Change anyonea s opinion on any subject. aeo Transform a lynch mob into your most devout supporters. aeo Avoid wasting thousands of pounds on customer care while your accounts department is threatening to pulp your customera s fingers with a hammer. aeo Understand how a perfect product demonstration can get you hurled into the street by security. aeo Sell tanks to Genghis khan. Readership: General Business, customer service and sales.

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