Carte Public Relations Philip J. Kitchen

Public Relations

Principles and Practice

Limbă: engleză
Legare: Carte broșată
Disponibilitate: În depozitul extern
Expediem în 10-18 zile
493.39 lei
The text examines in detail the theory behind the principles and practice of public relations. The b...

Informații despre carte

Limbă
engleză
Legare
Carte - Carte broșată
Publicat
1997
Pagini
325
EAN
9781861520913
ISBN
1861520913
Enbook ID
05122873
Greutate
664
Dimensiuni
243 x 190 x 23

Descriere completă

The text examines in detail the theory behind the principles and practice of public relations. The book draws on the opinions, views, expertise and understanding of a range of practitioners and theorists. Information is supported by case vignettes, detailed case studies and end-of-chapter questions; to tackle the issues involved in the principles of public relations as we begin the new millennia. The text will help students and practitioners develop knowledge and skills in the arena of public relations.

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