Public Relations

Name: Public Relations
Brand: Cengage Learning EMEA
SKU: 9781861525475
Price: 447.48 RON
Availability: InStock

Autor: Shirley Harrison

Limbă:

Legare: Carte broșată

Editura: Cengage Learning EMEA

Disponibilitate: În depozitul extern

Expediem în 10-18 zile

447.48 lei

This text is the ideal introduction for anyone who wants to understand how and why public relations...

Informații despre carte

Autor

Shirley Harrison

Limbă

engleză

Legare

Carte - Carte broșată

Publicat

2000

Pagini

224

EAN

9781861525475

ISBN

1861525478

Enbook ID

04306575

Editura

Cengage Learning EMEA

Greutate

434

Dimensiuni

191 x 245 x 13

Descriere completă

This text is the ideal introduction for anyone who wants to understand how and why public relations works. Not simply a how-to guide, this book describes the key frameworks and developments in public relations theory and practice. Using over thirty examples and case studies from Britain, Europe and the US, Shirley Harrison makes the vital link between theory and practice. Public Relations: An Introduction covers the history, theoretical framework, practice and likely developments in public relations, giving numerous case histories of successful and unsuccessful public relations practice, and providing careers advice for those considering entering the field. The new edition has been thoroughly updated with revised material and a wealth of brand new cases.

S-ar putea să te intereseze

Clienții care au cumpărat această carte au mai cumpărat și

Cele mai căutate

Categories

Authors

Publishers

Produse

Produse

Cele mai căutate

Categories

Authors

Publishers

Produse

Produse

Public Relations

Informații despre carte

Descriere completă

S-ar putea să te intereseze

Spectral Methods in Infinite-Dimensional Analysis

Sage 50 Payroll 2016 in Easy Steps

If Freedom Means as Much to You

Be IronFit

Quantification

Seizure of the Gilberts and Marshalls

Michelle Obama

Far from the Madding Crowd

Grace Kelly

Celtic & Me

Understanding Biological Psychology

Clienții care au cumpărat această carte au mai cumpărat și

messaggi non arrivano all'alba. Memorie del Novecento. Mario Ciusa Romagna

070/Schüsse aus dem Dunkel

Reden an die deutsche Nation

Unterhaltungen aus der Naturgeschichte

Hippolytus Guarinonius