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Carte Product Information Management for Mass Customization Cipriano Forza

Product Information Management for Mass Customization

Connecting Customer, Front-office and Back-office for Fast and Efficient Customization

Autor: Cipriano Forza, Fabrizio Salvador
Limbă: engleză
Legare: Copertă tare
Editura: Palgrave Macmillan
Disponibilitate: În depozitul extern în cantități mici
Expediem în 13-18 zile
580.95 lei
When people talk of mass customization, they recall the success of Dell and its world-renowned produ...

Informații despre carte

Autor
Cipriano Forza, Fabrizio Salvador
Limbă
engleză
Legare
Carte - Copertă tare
Publicat
2006
Pagini
221
EAN
9780230006829
ISBN
0230006825
Enbook ID
04551106
Editura
Palgrave Macmillan
Greutate
414
Dimensiuni
144 x 222 x 18

Descriere completă

When people talk of mass customization, they recall the success of Dell and its world-renowned product configuration system. Interestingly, despite all the talking and writing about this case, Dell's competitors are still trying to catch up and implement such a system. Those who have successfully managed product information for mass customization carefully avoid disclosing how these esoteric systems work in practice. This is the first book to provide a holistic recognition of the essential aspects of an IT-supported product configuration system. In doing so, it reveals the basic building blocks of these systems, how they support mass customization, how these systems are selected and implemented, what alternative options there are, and lastly, what the operational and strategic implications of these systems are.

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