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Carte Mobile Banking Bernardo Nicoletti

Mobile Banking

Evolution or Revolution?

Autor: Bernardo Nicoletti
Limbă: engleză
Legare: Copertă tare
Editura: PALGRAVE MACMILLAN
Disponibilitate: În depozitul extern în cantități mici
Expediem în 11-15 zile
581.45 lei
In these difficult times, financial institutions need to improve their position in the market and be...

Informații despre carte

Autor
Bernardo Nicoletti
Limbă
engleză
Legare
Carte - Copertă tare
Publicat
2014
Pagini
209
EAN
9781137386557
ISBN
113738655X
Enbook ID
04771657
Editura
PALGRAVE MACMILLAN
Greutate
404
Dimensiuni
144 x 219 x 18

Descriere completă

In these difficult times, financial institutions need to improve their position in the market and become better at coping with changing socio-economic factors. This means increasing revenue and reducing costs. There is only one way of achieving this and that is by becoming more agile. One of the best ways of doing this is by using more digitization. Financial services have traditionally been cautious regarding new innovation, but the world is changing and banks are becoming increasingly aware of the need to innovate in products, processes, organization, and business models. Mobile is the ideal enabler of such innovations and is impacting heavily on our society, from a personal, social, and business point of view. Recently we have witnessed a growing interest in the topic of mobile, not only in the consumer world but also within business organizations. This book analyzes the application of mobile to the world of financial institutions. It describes new products, processes, organizations and business models connected with the mobile. Most importantly it considers future developments and the possible use of mobile to help the transformation in products, processes, organizations and business models of financial institutions globally.

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