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Carte Mediated Business Interactions Rosina Marquez-Reiter

Mediated Business Interactions

Intercultural Communication Between Speakers of Spanish

Autor: Rosina Marquez-Reiter
Limbă: engleză
Legare: Copertă tare
Editura: EDINBURGH UNIVERSITY PRESS
Disponibilitate: șansă 50%
Şanse de a obține acest titlu
638.15 lei
This is the first monograph to examine mediated business interaction in Spanish. It focuses on commu...

Informații despre carte

Autor
Rosina Marquez-Reiter
Limbă
engleză
Legare
Carte - Copertă tare
Publicat
2011
Pagini
234
EAN
9780748637201
ISBN
0748637206
Enbook ID
04674455
Editura
EDINBURGH UNIVERSITY PRESS
Greutate
464
Dimensiuni
163 x 243 x 17

Descriere completă

This is the first monograph to examine mediated business interaction in Spanish. It focuses on communication between native speakers of Spanish from different Spanish-speaking countries with a view to informing our understanding of intercultural communication in a contemporary business environment. Using elements of pragmatics with tools from conversation analysis, the book examines the various activities that telephone conversationalists engage in to supply and demand a service over the phone through the mediational means of Spanish by addressing the following questions. * Do speakers of Spanish display similar communicative practices as those observed in other languages when requesting and being offered a service over the phone? * Do specifically located activities such as the call openings and closings display similar coordination and ritualisation as that observed in other languages? * Does the language seen as a cultural tool reflect a different orientation towards such activities? * What strategies do telephone agents and (prospective) clients employ to obtain a sale and either procure the best value for money or obviate it, respectively? And, what role does intercultural communication play in the construction of these practices?

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