Marketing Libraries in a Web 2.0 World

Name: Marketing Libraries in a Web 2.0 World
Brand: De Gruyter
SKU: 9783110263312
Price: 690.31 RON
Availability: InStock

Autor: Dinesh Gupta, Réjean Savard

Limbă:

Legare: Copertă tare

Editura: De Gruyter

Disponibilitate: În depozitul extern

Expediem în 10-13 zile

690.31 lei

Marketing the 21st century library and information organization to its new age customers using Web 2...

Informații despre carte

Autor

Dinesh Gupta, Réjean Savard

Limbă

engleză

Legare

Carte - Copertă tare

Publicat

2011

Pagini

175

EAN

9783110263312

ISBN

3110263319

Enbook ID

12566027

Editura

De Gruyter

Greutate

392

Dimensiuni

155 x 230 x 15

Descriere completă

Marketing the 21st century library and information organization to its new age customers using Web 2.0 tools is a hot topic. These proceedings focus on the marketing applications and (non- technical) aspects of Web 2.0 in library and information set ups. The papers in English and French are exploring and discussing the following aspects: General concepts of Web 2.0 and marketing of library and information organizations; How libraries are adopting Web 2.0 marketing strategies; Marketing libraries to clients in using Web 2.0 tools; International trends and Interesting cases of marketing through Web 2.0 tools.

S-ar putea să te intereseze

Clienții care au cumpărat această carte au mai cumpărat și

Cele mai căutate

Categories

Authors

Publishers

Produse

Produse

Cele mai căutate

Categories

Authors

Publishers

Produse

Produse

Marketing Libraries in a Web 2.0 World

Informații despre carte

Descriere completă

S-ar putea să te intereseze

What a Difference a Change Makes!

Iron & Embers

China's Sichuan Province (Part 6)

LEARN ROMANIAN WHILE HAVING FUN! - FOR BEGINNERS

Santa in Blue

Hardy Heaths and Some of Their Nearer Allies

Geometry Loves Color: Enjoy drawing and coloring 30 different geometric designs, 7.5" x 9.25", 124 pages

Old MacDonald Had a Farm: Sing Along with Me!

The Mark of the Fae: The Gateway: Book One

Jnl of Beat Studies V2

Medical & Health Care Books & Serials in Print, 2013

Hindu Worldviews

Bndl: Llf Brief Principles Macroeconomics

Balancing Christianity

Clienții care au cumpărat această carte au mai cumpărat și

Vat Phu. La montagna di Shiva. Incontro tra scienza e religione

Wappenalbum der gräflichen Familien Deutschlands und Oesterreich-Ungarns etc.

Influence Du Fran ais L S Sur Les Repr sentations Identitaires

Sprachwissenschaft Und Neuere Sprachen (1876)

UNE FEMME FIDELE

GHIBLIVERSE

Modelisation des processus gouvernant l''evolution des massifs vaseux