Carte Managing the Internationalization Process (Routledge Revivals) Mats Forsgren

Managing the Internationalization Process (Routledge Revivals)

The Swedish Case

Autor: Mats Forsgren
Limbă: engleză
Legare: Carte broșată
Disponibilitate: În depozitul extern
Expediem în 14-21 zile
371.34 lei
Few nations have internationalized their business operations as successfully as the Swedes. This boo...

Informații despre carte

Limbă
engleză
Legare
Carte - Carte broșată
Publicat
2016
Pagini
130
EAN
9781138889903
ISBN
9781138889903
Enbook ID
13598416
Greutate
453
Dimensiuni
138 x 216

Descriere completă

Few nations have internationalized their business operations as successfully as the Swedes. This book, first published in 1989, looks at the process in detail, examining the international operations of Swedish firms since 1970, including acquisitions of foreign firms. The international dimension of business is becoming increasingly important for firms of all sizes, and this analysis of what happens when companies enter and then sustain a presence in the international arena will be of great value to students and teachers of international business and management.

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