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Managerial Economics

Name: Managerial Economics
Brand: Cengage Learning EMEA
SKU: 9781473795501
Price: 477.7 RON
Availability: InStock

Autor: Mark (University of Kansas) Hirschey, Bentzen, Eric (Copenhagen Business School, Denmark), Scheibye, Carsten (Copenhagen Business School, Denmark), Leonardo (Copenhagen Business School) Santiago

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Legare: Carte broșată

Editura: Cengage Learning EMEA

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The seventeenth edition of Managerial Economics combines quantitative methods and economic analysis...

Informații despre carte

Autor

Mark (University of Kansas) Hirschey, Bentzen, Eric (Copenhagen Business School, Denmark), Scheibye, Carsten (Copenhagen Business School, Denmark), Leonardo (Copenhagen Business School) Santiago

Limbă

engleză

Legare

Carte - Carte broșată

Publicat

2026

Pagini

796

EAN

9781473795501

Enbook ID

50038318

Editura

Cengage Learning EMEA

Greutate

1466

Descriere completă

The seventeenth edition of Managerial Economics combines quantitative methods and economic analysis with a practical, problem-solving approach to enable students to develop the skills required to make informed managerial decisions. The text’s unique, integrative approach demonstrates the cohesive nature of organizations and how business decisions are interdisciplinary - accounting, finance, marketing, personnel and production functions all need to integrate effectively, to ensure success. Using economic concepts and tools applied to updated and engaging examples of real-world companies and management situations, the authors provide a robust approach to the practical application of the academic principles of managerial economics.

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Managerial Economics

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