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Carte Luxury Strategy in Action J. Hoffmann

Luxury Strategy in Action

Autor: J. Hoffmann, I. Coste-Maniere
Limbă: engleză
Legare: Carte broșată
Editura: Springer Palgrave Macmillan
Disponibilitate: În depozitul extern în cantități mici
Expediem în 13-18 zile
296.97 lei
Written by experts in Luxury and Fashion Management at SKEMA Business School this exciting new book...

Informații despre carte

Autor
J. Hoffmann, I. Coste-Maniere
Limbă
engleză
Legare
Carte - Carte broșată
Publicat
2011
Pagini
205
EAN
9781349346530
Enbook ID
02966409
Editura
Springer Palgrave Macmillan
Greutate
341
Dimensiuni
155 x 11 x 13

Descriere completă

Written by experts in Luxury and Fashion Management at SKEMA Business School this exciting new book offers a new perspective that challenges the established rules of the luxury and fashion industry. The authors and contributors examine the evolution of luxury strategy and how the luxury industry is being redefined in the twenty-first century.

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