Carte Leisure Travel Stanley C. Plog

Leisure Travel

Making it a Growth Market...Again!

Limbă: engleză
Legare: Copertă tare
Disponibilitate: În depozitul extern
Expediem în 14-21 zile
350.04 lei
The author, a leading travel industry expert, has spent 25 years compiling data for this book. Begin...

Informații despre carte

Limbă
engleză
Legare
Carte - Copertă tare
Publicat
1991
Pagini
256
EAN
9780471529521
ISBN
0471529524
Enbook ID
04891981
Greutate
558
Dimensiuni
162 x 238 x 22

Descriere completă

The author, a leading travel industry expert, has spent 25 years compiling data for this book. Beginning with an overview of the leisure travel market, he then presents a psychologically based allocentrism-psychocentrism framework that explains why people do or do not travel, their various types of vacations, expectations and sources of dissatisfaction. Also included are numerous ways in which hotels, tour operators, airlines, travel agencies, car rentals, food services and other businesses can protect themselves during down swings and even prosper.

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