Carte International Management - Cross-Boundary Challenges Paul Gooderham

International Management - Cross-Boundary Challenges

Limbă: engleză
Legare: Carte broșată
Disponibilitate: În depozitul extern
Expediem în 10-18 zile
243.10 lei
What is an international business organization? What are the management challenges that students and...

Informații despre carte

Limbă
engleză
Legare
Carte - Carte broșată
Publicat
2003
Pagini
492
EAN
9780631233428
ISBN
0631233423
Enbook ID
04111031
Greutate
896
Dimensiuni
180 x 253 x 27

Descriere completă

What is an international business organization? What are the management challenges that students and managers meet in an international arena? Based on almost ten years of teaching successful MBA modules in Europe, this much--needed single text provides a thorough, case--based approach to international management at all levels: the multi--national; the global; and the transnational. Combined with new European--based case examples, the theoretical coverage of the book introduces the student to the different characteristics and problems of international organization. Accessible case examples are explained in the context of key international management issues and debates.issues and debates. * Provides a thorough, case--based approach to international management at all levels: the multi--national; the global; and the transnational. * Theoretical coverage introduces the different characteristics and problems of international organization. * Accessible case examples are explained in the context of key international management and debates issues.

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