Interfirm Networks

Name: Interfirm Networks
Brand: Springer International Publishing AG
SKU: 9783319101835
Price: 553.38 RON
Availability: InStock

Franchising, Cooperatives and Strategic Alliances

Autor: Josef Windsperger, Gérard Cliquet, Georg Hendrikse, Thomas Ehrmann

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Legare: Copertă tare

Editura: Springer International Publishing AG

Disponibilitate: În depozitul extern

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The organization of interfirm networks, such as alliances, cooperatives, franchise and retail chains...

Informații despre carte

Autor

Josef Windsperger, Gérard Cliquet, Georg Hendrikse, Thomas Ehrmann

Limbă

engleză

Legare

Carte - Copertă tare

Publicat

2014

Pagini

320

EAN

9783319101835

ISBN

3319101838

Enbook ID

05153441

Editura

Springer International Publishing AG

Greutate

664

Dimensiuni

155 x 235 x 23

Descriere completă

The organization of interfirm networks, such as alliances, cooperatives, franchise and retail chains, has become an important research topic in the field of economics, marketing, strategic management, and organization theory. This book contributes to the literature on formal and informal inter-organizational governance by providing new insights on contract design, ownership, evolution of cooperation, role of social capital and performance in franchising networks; includes topics of loyalty, reputation and organizational form as well as performance of cooperatives, and discusses the relationship between formal and relational governance in alliances, governance structures of innovation activities, dynamics of interfirm conflicts, and network externalities and alliance formation.§

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Interfirm Networks

Franchising, Cooperatives and Strategic Alliances

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