Innovation and Transformation

Name: Innovation and Transformation
Brand: Springer International Publishing AG
SKU: 9783319785233
Price: 404.98 RON
Availability: InStock

Basics, Implementation and Optimization

Autor: Martin Kaschny, Matthias Nolden

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Legare: Copertă tare

Editura: Springer International Publishing AG

Disponibilitate: În depozitul extern

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This book is discusses a six-step transformation cycle in which the tasks of innovation management -...

Informații despre carte

Autor

Martin Kaschny, Matthias Nolden

Limbă

engleză

Legare

Carte - Copertă tare

Publicat

2018

Pagini

318

EAN

9783319785233

ISBN

3319785230

Enbook ID

19042293

Editura

Springer International Publishing AG

Greutate

4938

Dimensiuni

155 x 235 x 24

Descriere completă

This book is discusses a six-step transformation cycle in which the tasks of innovation management - ranked according to their relevance for companies - are placed in a systematic order. Presenting an in-depth discussion on innovation and transformation, the authors delve into strategic themes such as business models and strategic positioning, which are fundamental to the innovation process. It also describes the underlying processes and roles of innovation management, and the required organizational structures. Following process organization and organizational structure, the authors highlight how the appropriate human resource strategy should look and the manner of personnel selection or development to be implemented. The authors also provide tools and systems that are assigned to specific employees working with innovation management; these deal with innovation audit, knowledge management, idea management, financing and budgeting innovations, marketing and property rights. The book also sheds light on how the effectiveness of the innovation process can be monitored using indicator systems. This is a handy resource for managers looking for a structured strategy and how to implement it to achieve optimal innovation management and reap its benefits.

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Innovation and Transformation

Basics, Implementation and Optimization

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