Global Management

Name: Global Management
Brand: Books on Demand
SKU: 9783735792266
Price: 105.85 RON
Availability: InStock

Dancing with Icebergs: How to get along in multicultural business - Why you need more than an etiquette guide

Autor: Barbara Wietasch

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Editura: Books on Demand

Disponibilitate: În depozitul extern

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105.85 lei

Global Management: Dancing with Icebergs§Is Global Management a Dance with Icebergs?§Approximately 1...

Informații despre carte

Autor

Barbara Wietasch

Limbă

engleză

Legare

Carte - Carte broșată

Publicat

2014

Pagini

240

EAN

9783735792266

ISBN

373579226X

Enbook ID

02577424

Editura

Books on Demand

Greutate

290

Dimensiuni

148 x 210 x 13

Descriere completă

Global Management: Dancing with Icebergs§Is Global Management a Dance with Icebergs?§Approximately 1.5 million managers work outside their home country. They are expatriates, or "expats" and they are growing in number.§They are not only Bavarians setting up subsidiaries in China, or Viennese sent to the American headquarters. They are also "foreigners at home", such as the German department head who manages a Russian subsidiary based in Germany.§Experience shows that many businesses fail because they lack awareness in dealing with "foreign worlds". There are thousands of situations for which they are simply not prepared. Human behavior resembles an iceberg. Only the peaks of the iceberg are visible, but individual behavior is determined by other unseen influences. When people from different cultures work together, the icebergs crash and collide under the water s surface. Managers need to make the icebergs dance! Barbara Wietasch shows how this is possible in her guide book for international business.

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Global Management

Dancing with Icebergs: How to get along in multicultural business - Why you need more than an etiquette guide

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Descriere completă

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