Carte Global Competitiveness William Philip Wall

Global Competitiveness

Ten Things Thai Businesspeople Should Know

Limbă: engleză
Legare: Copertă tare
Disponibilitate: În depozitul extern
Expediem în 10-13 zile
407.36 lei
This book discusses the aspects of global competition in terms of the strategies that could be appli...

Informații despre carte

Limbă
engleză
Legare
Carte - Copertă tare
Publicat
2022
Pagini
97
EAN
9789811677540
Enbook ID
38573577
Greutate
342
Dimensiuni
155 x 235 x 12

Descriere completă

This book discusses the aspects of global competition in terms of the strategies that could be applied to improve the competitive position of businesses and consolidate gains particularly in the Thai market. The book is composed of 10 chapters focusing on topics related to business strategy, such as competition, marketing, innovation, utilizing information, technology, human resources, strategic alliances, customer service, implementation, monitoring and evaluation of strategies, and corporate social responsibility. This book will serve as a useful guide for those already in business in Thailand as well as for businesses that hope to expand their existing operations in Thailand to the global market.

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