Gap Prospecting

Name: Gap Prospecting
Brand: A Sales Guy Publishing
SKU: 9781732891067
Price: 148.37 RON
Availability: InStock

Getting The Buyer To Engage: How Problem Centric Prospecting Increases Pipeline By Changing Everything You Know About Outreach, Prospecting, Cold Calling, And Sending Emails

Autor: Keenan, Will Aitken

Limbă:

Legare: Copertă tare

Editura: A Sales Guy Publishing

Disponibilitate: În depozitul extern

Expediem în 14-21 zile

148.37 lei

Most prospecting fails before the first conversation ever happens.Not because sellers lack effort, t...

Informații despre carte

Autor

Keenan, Will Aitken

Limbă

engleză

Legare

Carte - Copertă tare

Publicat

2026

Pagini

336

EAN

9781732891067

ISBN

1732891060

Enbook ID

51497165

Editura

A Sales Guy Publishing

Greutate

606

Dimensiuni

152 x 229 x 22

Descriere completă

Most prospecting fails before the first conversation ever happens.

Not because sellers lack effort, tools, or activity--but because buyers don't see a reason to change. They're comfortable enough. Busy enough. Unconvinced enough to ignore you.

Gap Prospecting explains why.

In this book, Keenan and Will challenge the modern obsession with outreach volume, personalization tricks, and "clever" messaging. They show that prospecting breaks down when sellers try to lead with solutions before buyers understand their problem--and the cost of leaving it unsolved.

You'll learn how to identify the problems prospects don't fully recognize, quantify the impact of staying the same, and earn the right to a conversation by making inaction uncomfortable.

This isn't a book of scripts, templates, or hacks. It's a way to change how prospects think before they ever agree to talk.

Gap Prospecting is the prequel to Gap Selling. It reveals how deals are won or lost long before discovery, demos, or proposals--at the moment a buyer decides whether their current situation is "good enough."

If you want more replies, better conversations, and real pipeline, stop trying to get attention.

Start creating relevance.

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Gap Prospecting

Getting The Buyer To Engage: How Problem Centric Prospecting Increases Pipeline By Changing Everything You Know About Outreach, Prospecting, Cold Calling, And Sending Emails

Informații despre carte

Descriere completă

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