Funny Business

Name: Funny Business
Brand: VDM Verlag Dr. Müller
SKU: 9783639117127
Price: 305.14 RON
Availability: InStock

Verbal Humor in Business Negotiation and the Non-Native English Speaker

Autor: Brita Banitz

Limbă:

Legare: Carte broșată

Editura: VDM Verlag Dr. Müller

Disponibilitate: La editor doar la comandă

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305.14 lei

Non-native English speakers often have difficulties§detecting humor. This book describes primarily§l...

Informații despre carte

Autor

Brita Banitz

Limbă

engleză

Legare

Carte - Carte broșată

Publicat

2009

Pagini

140

EAN

9783639117127

Enbook ID

06820554

Editura

VDM Verlag Dr. Müller

Greutate

225

Dimensiuni

150 x 220 x 8

Descriere completă

Non-native English speakers often have difficulties§detecting humor. This book describes primarily§linguistic markers of humor as evidenced in the U.S.§business sector. First, the problem English learners§face when encountering humor as well as the§theoretical aspects of humor in the second language§are discussed. This section is followed by a§historical overview of humor in the USA asserting§that humor is an omnipresent phenomenon in U.S.§culture and therefore also an integral part of the§business context in which it assumes various forms§and functions and has since become an indispensable§tool. The central part of the book focuses on the§linguistic analysis of data from various sources with§the objective of identifying semantic, syntactic, and§phonological, as well as non-verbal, cues of humor.§The book concludes with a summary of these overt§humor markers and culminates in the proposal of ''The§Humor Profile'', a comprehensive framework for future§data analysis, which is most relevant to ESL teachers§of business communication but might also be of§interest to business English students, managers and§training personnel, as well as linguists and humor§scholars.

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Funny Business

Verbal Humor in Business Negotiation and the Non-Native English Speaker

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Descriere completă

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