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Carte Foreign Investment Promotion Pawel Capik

Foreign Investment Promotion

Autor: Pawel Capik
Limbă: engleză
Legare: Carte broșată
Editura: Springer Nature Switzerland AG
Disponibilitate: În depozitul extern
Expediem în 5-8 zile
484.26 lei
Analysing foreign investment promotion at a regional level in the Czech Republic, Poland and Slovaki...

Informații despre carte

Autor
Pawel Capik
Limbă
engleză
Legare
Carte - Carte broșată
Publicat
2020
Pagini
250
EAN
9783030136604
ISBN
3030136604
Enbook ID
33087447
Editura
Springer Nature Switzerland AG
Greutate
359
Dimensiuni
148 x 210 x 15

Descriere completă

Analysing foreign investment promotion at a regional level in the Czech Republic, Poland and Slovakia, the book applies regional science, international business, and place marketing concepts to explore how Central Eastern European Countries compete for multinational firms. Taking a multidisciplinary approach, the author places special emphasis on promotion and its role within a wider context of regional strategies aimed at inward investment attraction. With useful insights for policy-makers, the book combines theory with empirical evidence and provides valuable reading for those researching international business location, place marketing and regional development.

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