Fame Formula

Name: Fame Formula
Brand: Pan Macmillan
SKU: 9781447249269
Price: 111.63 RON
Availability: InStock

How Hollywood's Fixers, Fakers and Star Makers Created the Celebrity Industry

Autor: Mark Borkowski

Limbă:

Legare: Carte broșată

Editura: Pan Macmillan

Disponibilitate: În depozitul extern

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111.63 lei

The Fame Formula is a highly entertaining study of the creators of the publicity industry, taking us...

Informații despre carte

Autor

Mark Borkowski

Limbă

engleză

Legare

Carte - Carte broșată

Publicat

2013

Pagini

400

EAN

9781447249269

ISBN

1447249267

Enbook ID

04800501

Editura

Pan Macmillan

Greutate

626

Dimensiuni

156 x 236 x 31

Descriere completă

The Fame Formula is a highly entertaining study of the creators of the publicity industry, taking us from vaudeville and the movies to the age of television and the internet. Starting with Maynard Nottage and Harry Reichenbach, who applied their anarchic talents to dreaming up stunts at the turn of the twentieth century, Borkowski goes on to describe how, in the hands of Hollywood fixers Eddie Mannix and Howard Strickling, publicity agents Russell Birdwell, Warren Cowan, Henry Rogers and more, this freewheeling industry developed. These men hatched ostrich eggs to promote movies and hatched incredible stories to dress up the lives of stars, buried scandals and buried their lives in their work. And in so doing they laid the foundation of a billion dollar manipulation industry and the modern world's rampant celebrity culture. Borkowski also reveals how his research has led to the creation of a fame formula, an analysis of how long any celebrity can expect to stay famous - and how to avoid relegation to the Z list.

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Fame Formula

How Hollywood's Fixers, Fakers and Star Makers Created the Celebrity Industry

Informații despre carte

Descriere completă

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