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Evolving Business Models

How CEOs Transform Traditional Companies

Autor: Christoph Franz, Thomas Bieger, Andreas Herrmann

Limbă:

Legare: Copertă tare

Editura: Springer International Publishing AG

Disponibilitate: În depozitul extern

Expediem în 10-13 zile

405.33 lei

This book addresses the core challenges currently faced by traditional companies. In the age of digi...

Informații despre carte

Autor

Christoph Franz, Thomas Bieger, Andreas Herrmann

Limbă

engleză

Legare

Carte - Copertă tare

Publicat

2017

Pagini

219

EAN

9783319489377

ISBN

3319489372

Enbook ID

15194732

Editura

Springer International Publishing AG

Greutate

4734

Dimensiuni

155 x 235 x 16

Descriere completă

This book addresses the core challenges currently faced by traditional companies. In the age of digitization many industries are now challenged by disruptions of the traditional value chain: new competitors are coming into play, traditional products don't sell any more, and profits are at risk. As such, CEOs need to adopt new business models for these established industries, while many companies have to reinvent themselves by developing new products for new markets. In this book, leading CEOs share their experiences in transforming established companies. They provide insights on transforming industries and demonstrate what it takes to redefine companies from the ground up. Issues such as organizational transformation, new product development, implementing a new organizational spirit, and many more are discussed.