Events Exposed - Managing & Designing Special Events

Autor: Lena Malouf

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Legare: Copertă tare

Editura: John Wiley & Sons Inc

Disponibilitate: În depozitul extern în cantități mici

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From business essentials to design inspiration, the secrets to events industry success Author Lena...

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Autor

Lena Malouf

Limbă

engleză

Legare

Carte - Copertă tare

Publicat

2012

Pagini

256

EAN

9780470904084

ISBN

0470904089

Enbook ID

04418586

Editura

John Wiley & Sons Inc

Greutate

938

Dimensiuni

222 x 280 x 23

Descriere completă

From business essentials to design inspiration, the secrets to events industry success Author Lena Malouf is a renowned expert in the special events industry. She has won countless accolades for her work, including a recent Lifetime Achievement Award from The Special Event, and has served in major leadership positions in several industry organizations, including as International President of the International Special Events Society and an advisory board member for The Special Event. The book features straightforward advice on operating a successful special events business, gleaned from Malouf's more than 40 years in the event planning industry. It includes guidance on developing a strategy, identifying potential clients, developing proposals, building an event budget, coordinating with contractors, and much more. And beyond the business components, readers will also find a section on designing successful events, including tabletop, ceiling, and wall decor, while a chapter on developing thematic concepts will illustrate how an event planner can successfully bring a theme to life. With full-color photos in two 8-page inserts and practical checklists throughout, this is a must-have reference for industry professionals, special events students, and aspiring event planning professionals everywhere.

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Events Exposed - Managing & Designing Special Events

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