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Eurasian Business Perspectives

Name: Eurasian Business Perspectives
Brand: Springer Nature Switzerland AG
SKU: 9783030650841
Price: 826.8 RON
Availability: InStock

Autor: Sofia Vale, Ender Demir, Hakan Danis

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Legare: Copertă tare

Editura: Springer Nature Switzerland AG

Disponibilitate: În depozitul extern

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This book gathers selected theoretical and empirical papers from the 29th Eurasia Business and Econo...

Informații despre carte

Autor

Sofia Vale, Ender Demir, Hakan Danis

Limbă

engleză

Legare

Carte - Copertă tare

Publicat

2021

Pagini

380

EAN

9783030650841

ISBN

3030650847

Enbook ID

35402718

Editura

Springer Nature Switzerland AG

Greutate

735

Dimensiuni

160 x 241 x 26

Descriere completă

This book gathers selected theoretical and empirical papers from the 29th Eurasia Business and Economics Society (EBES) Conference, held in Lisbon, Portugal. Covering diverse areas of business and management in various geographic regions, it highlights the latest research on human resources, management and marketing, among other topics. It also includes related studies that address marketing and management-relevant aspects such as the impact of supervisor support on employee performance through work engagement, the standardization of global logistics business operations, elements to support long-term B2B communication, and omni-channel strategies in the Marketing 4.0 paradigm.