Entrepreneurial Negotiation

Understanding and Managing the Relationships that Determine Your Entrepreneurial Success

Autor: Samuel Dinnar, Lawrence Susskind

Limbă:

Legare: Copertă tare

Editura: Springer International Publishing AG

Disponibilitate: șansă 50%

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261.92 lei

The great majority of startups fail, and most entrepreneurs who have succeeded have had to bounce ba...

Informații despre carte

Autor

Samuel Dinnar, Lawrence Susskind

Limbă

engleză

Legare

Carte - Copertă tare

Publicat

2018

Pagini

225

EAN

9783319925424

ISBN

3319925423

Enbook ID

19382046

Editura

Springer International Publishing AG

Greutate

652

Dimensiuni

244 x 164 x 17

Descriere completă

The great majority of startups fail, and most entrepreneurs who have succeeded have had to bounce back from serious mistakes. Entrepreneurs fumble key interactions because they don't know how to handle the negotiation challenges that almost always arise. They mistakenly believe that deals are about money when they are much more complicated than that. This book presents entrepreneurship as a series of interactions between founders, partners, potential partners, investors and others at various stages of the entrepreneurial process - from seed to exit. There are plenty of authors offering 'tips' on how to succeed as an entrepreneur, but no one else scrutinizes the negotiation mistakes that successful entrepreneurs talk about with the authors. As Dinnar and Susskind show, learning to handle emotions, manage uncertainty, cope with technical complexity and build long-term relationships are equally or even more important. This book spotlights eight big mistakes that entrepreneurs often make and shows how most can be prevented with some forethought. It includes interviews with high-profile entrepreneurs about their own mistakes. It also covers gender biases, cultural challenges, and when to employ agents to negotiate on your behalf. Aspiring and experienced entrepreneurs should pay attention to the negotiation errors that even the most successful entrepreneurs commonly make.

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Entrepreneurial Negotiation

Understanding and Managing the Relationships that Determine Your Entrepreneurial Success

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