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Electronic Commerce and Web 2.0

Name: Electronic Commerce and Web 2.0
Brand: VDM Verlag Dr. Mueller E.K.
SKU: 9783639094527
Price: 379.11 RON
Availability: InStock

A Managerial Approach for Start-up Businesses in the"new" Internet

Autor: Matthias Wißotzki

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Editura: VDM Verlag Dr. Mueller E.K.

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379.11 lei

In addition to the classification of the Electronic§Commerce with respect to the information society...

Informații despre carte

Autor

Matthias Wißotzki

Limbă

engleză

Legare

Carte - Carte broșată

Publicat

2008

Pagini

184

EAN

9783639094527

ISBN

3639094522

Enbook ID

06818518

Editura

VDM Verlag Dr. Mueller E.K.

Greutate

254

Dimensiuni

152 x 229 x 10

Descriere completă

In addition to the classification of the Electronic§Commerce with respect to the information society,§potentials regarding the online trade business will§be elucidated. In the first chapters, general§preconditions and enterprise foundation concepts are§illustrated. Aspects like the Electronic Commerce,§the strategy management process as well as the§regulatory framework with focus on online trade§start-ups will be presented by explanations and§examples. §In the main part, the term Web 2.0 is defined as§well as its fragmentation into different approaches§is shown. The components of these approaches are to§be used latterly as criteria for the analysis of§actual Electronic Commerce solutions. In a set of§tests and analyses as well as a preceding§classification, nine systems are evaluated concerning§their Web 2.0 functionalities. Aspects of the§implementation will be introduced by an example§solution. Apart from the general settings and system§requirements particularly different Web 2.0 extension§measures will be treated. A practical example of an§Electronic Commerce start-up enterprise is finally§presented. In addition to the classification of the Electronic§Commerce with respect to the information society,§potentials regarding the online trade business will§be elucidated. In the first chapters, general§preconditions and enterprise foundation concepts are§illustrated. Aspects like the Electronic Commerce,§the strategy management process as well as the§regulatory framework with focus on online trade§start-ups will be presented by explanations and§examples. §In the main part, the term Web 2.0 is defined as§well as its fragmentation into different approaches§is shown. The components of these approaches are to§be used latterly as criteria for the analysis of§actual Electronic Commerce solutions. In a set of§tests and analyses as well as a preceding§classification, nine systems are evaluated concerning§their Web 2.0 functionalities. Aspects of the§implementation will be introduced by an example§solution. Apart from the general settings and system§requirements particularly different Web 2.0 extension§measures will be treated. A practical example of an§Electronic Commerce start-up enterprise is finally§presented.

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Electronic Commerce and Web 2.0

A Managerial Approach for Start-up Businesses in the"new" Internet

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