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Carte DIGITAL MARKETING Jyotirmoy Koley

DIGITAL MARKETING

DE

Autor: Jyotirmoy Koley
Limbă: engleză
Legare: Carte broșată
Editura: OmniScriptum
Disponibilitate: În depozitul extern
Expediem în 10-18 zile
322.55 lei
Digital marketing is the strategic application of digital platforms and technologies to target parti...

Informații despre carte

Autor
Jyotirmoy Koley
Limbă
engleză
Legare
Carte - Carte broșată
Publicat
2025
Pagini
92
EAN
9786208440220
Enbook ID
48915989
Editura
OmniScriptum
Greutate
136
Dimensiuni
150 x 220

Descriere completă

Digital marketing is the strategic application of digital platforms and technologies to target particular online audiences with advertisements for goods, services, and brands. Email marketing, PPC advertising, affiliate marketing, influencer marketing, mobile marketing, analytics, data-driven marketing, social media marketing, SEO, and content marketing are all included. The POEM Framework, segmentation and message customization, and the consumer decision journey are the three primary components that are the subject of the text's thorough examination of the digital marketing process. Reach, cost-effectiveness, and real-time interaction are the three main goals of social media marketing.

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