Carte Digital Disruption JAMES MCQUIVEY

Digital Disruption

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Legare: Copertă tare
Disponibilitate: În depozitul extern în cantități mici
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101.12 lei
The barriers to entry in your market just vanished. Unexpected competitors are swarming in. Are you...

Informații despre carte

Limbă
engleză
Legare
Carte - Copertă tare
Publicat
2013
Pagini
171
EAN
9781477800126
ISBN
9781477800126
Enbook ID
06219608
Greutate
420
Dimensiuni
162 x 233 x 19

Descriere completă

The barriers to entry in your market just vanished. Unexpected competitors are swarming in. Are you ready? You always knew digital was going to change things, but you didnt realize how close to home it would hit. In every industry, digital competitors are taking advantage of new platforms, tools, and relationships to undercut competitors, get closer to customers, and disrupt the usual ways of doing business. The only way to compete is to evolve. James McQuivey of Forrester Research has been teaching people how to do this for over a decade. Hes gone into the biggest companies, even in traditional industries like insurance and

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