Carte Developer Marketing Does Not Exist Adam Duvander

Developer Marketing Does Not Exist

The Authentic Guide to Reach a Technical Audience

Autor: Adam Duvander
Limbă: engleză
Legare: Copertă tare
Editura: Everydeveloper
Disponibilitate: În depozitul extern
Expediem în 14-21 zile
135.40 lei
Learn to authentically engage with developers to attract more of them to your product.Typical market...

Informații despre carte

Limbă
engleză
Legare
Carte - Copertă tare
Publicat
2021
Pagini
142
EAN
9781737029618
ISBN
1737029618
Enbook ID
36592975
Editura
Greutate
313
Dimensiuni
140 x 216 x 10

Descriere completă

Learn to authentically engage with developers to attract more of them to your product.


Typical marketing tactics will fall flat on an audience of developers that sniff out anything promotional. Most developers are too skeptical to fill out lead forms or provide you with their real email address, which leaves you staring at your analytics with questions the data can't possibly answer.


To reach a technical audience, you must acknowledge that developer marketing does not exist. Then, once you put away your marketing toolbox, you can begin to authentically engage with developers, a first step towards cultivating future customers.


Adam DuVander has worked with dozens of developer-focused companies to help them attract millions of the right developers to their products.


Developer Marketing Does Not Exist will help you uncover what will actually resonate with your technical audience so you can start to reach more developers.