Counterfeiting and Piracy

Name: Counterfeiting and Piracy
Brand: Springer International Publishing AG
SKU: 9783319253565
Price: 276.07 RON
Availability: InStock

A Comprehensive Literature Review

Autor: Ludovica Cesareo

Limbă:

Legare: Carte broșată

Editura: Springer International Publishing AG

Disponibilitate: În depozitul extern

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This book aims to identify, analyze, and systematize the available research on counterfeiting and pi...

Informații despre carte

Autor

Ludovica Cesareo

Limbă

engleză

Legare

Carte - Carte broșată

Publicat

2015

Pagini

EAN

9783319253565

ISBN

3319253565

Enbook ID

09535550

Editura

Springer International Publishing AG

Greutate

1358

Dimensiuni

155 x 235 x 235

Descriere completă

This book aims to identify, analyze, and systematize the available research on counterfeiting and piracy published over a thirty-five year time span (1980-2015) in order to highlight the main trends in the illicit trade literature, propose suggestions for managers battling against illicit trade, and provide a starting point for future research. Counterfeiting and piracy, i.e., the violation of intellectual property rights (IPRs), including trademarks, copyright, and patents, have been investigated across a multitude of fields, from ethics to marketing, from law to business, from criminology to psychology. While the number of contributions has been substantial, research on both demand and supply has been fragmented and has at times yielded contradictory results. In addition, the lack of an extensive, interdisciplinary, and up-to-date literature review has made it hard to fully understand what aspects of the phenomenon need further clarification in order to stem consumer demand and provide meaningful suggestions to companies combatting illicit trade daily. A systematization of the existing literature is absolutely paramount and this need is fully met by this book.

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Counterfeiting and Piracy

A Comprehensive Literature Review

Informații despre carte

Descriere completă

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