Corporate Venturing - Organizing for Innovation

Name: Corporate Venturing - Organizing for Innovation
Brand: Edward Elgar Publishing Ltd
SKU: 9781783477548
Price: 215.22 RON
Availability: InStock

Autor: Jessica van den Bosch, Geert Duysters

Limbă:

Legare: Carte broșată

Editura: Edward Elgar Publishing Ltd

Disponibilitate: În depozitul extern

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215.22 lei

Large organizations can struggle to keep up with today's fast-changing market and technological deve...

Informații despre carte

Autor

Jessica van den Bosch, Geert Duysters

Limbă

engleză

Legare

Carte - Carte broșată

Publicat

2015

Pagini

160

EAN

9781783477548

Enbook ID

09244646

Editura

Edward Elgar Publishing Ltd

Greutate

280

Dimensiuni

169 x 244 x 9

Descriere completă

Large organizations can struggle to keep up with today's fast-changing market and technological developments. However, an increasing number of businesses now engage in corporate venturing as a way to enhance their innovation process. This book fills the gap in management literature by providing a detailed account of best practices in the organization and management of such corporate ventures. The authors highlight eight main cases of organizations that employ corporate venturing within their firms. The cases illustrate how leading corporations organize their corporate venturing process and highlight the best practices that can be distilled from their experience. Jessica van den Bosch and Geert Duysters explain how the ideal corporation is one that is able to combine the scale and pure power of a large organization with the creativity, flexibility and resilience of a small one.With a compendium of useful case studies, and practical guidelines on corporate venturing, this book will appeal to managers, consultants and all leaders involved in the process of creating new ventures within large organizations.

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