Peste 4 milioane de titluri în engleză și alte limbi! Descoperă-ți noua poveste astăzi!

Consumer Behavior

Name: Consumer Behavior
Brand: Clanrye International
SKU: 9781632406835
Price: 706.5 RON
Availability: InStock

Autor: ERIK MADSEN

Limbă:

Legare: Copertă tare

Editura: Clanrye International

Disponibilitate: În depozitul extern

Expediem în 9-15 zile

706.50 lei

Consumer behavior refers to the research and study of particular groups of buyers, focusing on their...

Informații despre carte

Autor

ERIK MADSEN

Limbă

engleză

Legare

Carte - Copertă tare

Publicat

2018

Pagini

238

EAN

9781632406835

ISBN

9781632406835

Enbook ID

19531924

Editura

Clanrye International

Greutate

816

Dimensiuni

285 x 212 x 21

Descriere completă

Consumer behavior refers to the research and study of particular groups of buyers, focusing on their buying needs, buying pattern, their thoughts and opinions about the brand. It is vital because it enables the company to produce products that are relevant to the customer and therefore help in growing the company and developing it into a brand. Most of the topics introduced in this book cover new techniques and the applications of consumer behavior. This textbook attempts to assist those with a goal of delving into this field.