ComMODify

User Creativity at the Intersection of Commerce and Community

Autor: Shenja van der Graaf

Limbă:

Legare: Carte broșată

Editura: Springer International Publishing AG

Disponibilitate: În depozitul extern

Expediem în 5-8 zile

285.48 lei

This book critically analyses user-firm technology relationships and socioeconomic structures at the...

Informații despre carte

Autor

Shenja van der Graaf

Limbă

engleză

Legare

Carte - Carte broșată

Publicat

2018

Pagini

182

EAN

9783319870939

Enbook ID

21375308

Editura

Springer International Publishing AG

Greutate

263

Dimensiuni

148 x 210 x 11

Descriere completă

This book critically analyses user-firm technology relationships and socioeconomic structures at the crossroads of community and commerce. It investigates businesses that let users participate in platform development on the internet. An empirical study of the online world Second Life is used as an early illustration of the pivotal role of user participation in design, development and sustainability of digital platforms. Van der Graaf sheds light on aspects of the ongoing platformization of the internet and on new norms and mechanisms for user participation which are linked to values of creativity, community and labour. ComMODify makes clear that robust theoretical and empirical investigation of the integration of user participation into mainstream business models and its implications for platform development is key to understanding contemporary businesses like Facebook, that sustain the internet of today. This book will be of interest to those wanting to learn more about the socio-economic implications of user participation associated with user-generated content, particularly within the 3D software and game industry.

S-ar putea să te intereseze

Clienții care au cumpărat această carte au mai cumpărat și

Cele mai căutate

Categories

Authors

Publishers

Produse

Produse

Cele mai căutate

Categories

Authors

Publishers

Produse

Produse

ComMODify

User Creativity at the Intersection of Commerce and Community

Informații despre carte

Descriere completă

S-ar putea să te intereseze

Clienții care au cumpărat această carte au mai cumpărat și