Coffee Paradox

Name: Coffee Paradox
Brand: Bloomsbury Publishing
SKU: 9781842774564
Price: 573.9 RON
Availability: InStock

Global Markets, Commodity Trade and the Elusive Promise of Development

Autor: Benoit Daviron, Stefano Ponte

Limbă:

Legare: Copertă tare

Editura: Bloomsbury Publishing

Disponibilitate: În depozitul extern

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573.90 lei

The global coffee chain is currently characterized by a paradoxical coexistence of a 'coffee boom' i...

Informații despre carte

Autor

Benoit Daviron, Stefano Ponte

Limbă

engleză

Legare

Carte - Copertă tare

Publicat

2005

Pagini

320

EAN

9781842774564

ISBN

1842774565

Enbook ID

05095046

Editura

Bloomsbury Publishing

Greutate

508

Dimensiuni

222 x 147 x 22

Descriere completă

The global coffee chain is currently characterized by a paradoxical coexistence of a 'coffee boom' in consuming countries and a 'coffee crisis' in producing countries. This book shows that the 'coffee paradox' exists because the coffee farmers sell and the coffee consumers buy embed increasingly different 'attributes'. The distribution of value along the coffee chain is then determined by how actors define, control and value its different attributes - given a certain demand and supply situation. The authors argue that the passage from the 'economy of things' to the 'economy of ideas' leaves limited perspectives for primary commodity producers. At the same time, new opportunities provided by 'speciality' and 'ethical' markets can be exploited - but only if producers become more active in shaping standards, producing new attributes, adding service activities to a product, and controlling intellectual property rights associated to the identity of a product.

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Coffee Paradox

Global Markets, Commodity Trade and the Elusive Promise of Development

Informații despre carte

Descriere completă

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