China

Name: China
Brand: Business Expert Press
SKU: 9781606492277
Price: 113.03 RON
Availability: InStock

Autor: Strother

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Legare: Carte broșată

Editura: Business Expert Press

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113.03 lei

Foreign firms typically engage China as a sourcing location or as a market to sell their goods. Chin...

Informații despre carte

Autor

Strother

Limbă

engleză

Legare

Carte - Carte broșată

Publicat

2012

Pagini

232

EAN

9781606492277

ISBN

1606492276

Enbook ID

01220061

Editura

Business Expert Press

Greutate

340

Dimensiuni

154 x 231 x 15

Descriere completă

Foreign firms typically engage China as a sourcing location or as a market to sell their goods. China is increasingly taking on a more prominent role in global business. After 30 years of economic reforms that have enabled China to become the workshop of the global economy, we are now witnessing the transformation of the "Middle Kingdom" into one of the world's largest consumer markets and one of the world's most productive centers of innovation. If you are interested in doing business in China, you'll need this book. This book details the history, culture, economy, marketing, sourcing, staffing, etiquette, negotiation, and daily life. Anyone hoping to achieve global business success in the 21st century must be familiar with these concepts. Strother takes you inside the requirements; what works; what won't; and so much more.

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