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Carte Car Brands 2026 Sven Gutker de Geus

Car Brands 2026

Autor: Sven Gutker de Geus
Limbă: engleză
Legare: Carte broșată
Editura: Independently published
Disponibilitate: În depozitul extern
Expediem în 14-21 zile
124.72 lei
Car Brands 2026 is a focused brand intelligence study that complements Best Brands 2026. The book pr...

Informații despre carte

Autor
Sven Gutker de Geus
Limbă
engleză
Legare
Carte - Carte broșată
Publicat
2026
Pagini
298
EAN
9798279346288
Enbook ID
50665951
Editura
Independently published
Greutate
697
Dimensiuni
216 x 280 x 16

Descriere completă

Car Brands 2026 is a focused brand intelligence study that complements Best Brands 2026. The book presents a comparative analysis of 76 international car brands, measured with the Onlinea Method, a proven framework for assessing brand strength.

Each brand is evaluated across five core dimensions: brand awareness, customer satisfaction, brand image, market share, and financial solidity. Together, these dimensions provide a clear, balanced, and data-driven view of how automotive brands perform, compete, and evolve in a rapidly changing market.

Car Brands 2026 offers executives, brand strategists, investors, and industry analysts a concise yet comprehensive benchmark of the global automotive landscape, highlighting leaders, challengers, and emerging brands, and translating brand performance into strategic insight.

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