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Carte Can We Do That?! - Outrageous PR Stunts That Work and Why Your Company Needs Them Peter Shankman

Can We Do That?! - Outrageous PR Stunts That Work and Why Your Company Needs Them

Autor: Peter Shankman
Limbă: engleză
Legare: Carte broșată
Editura: John Wiley & Sons Inc
Disponibilitate: În depozitul extern
Expediem în 9-15 zile
124.83 lei
This fun and friendly book looks at real-life PR stunts that will blow your mind and inspire you to...

Informații despre carte

Autor
Peter Shankman
Limbă
engleză
Legare
Carte - Carte broșată
Publicat
2007
Pagini
212
EAN
9780470043929
ISBN
047004392X
Enbook ID
04879052
Editura
John Wiley & Sons Inc
Greutate
366
Dimensiuni
154 x 231 x 17

Descriere completă

This fun and friendly book looks at real-life PR stunts that will blow your mind and inspire you to develop innovative and creative ways to get your company noticed. PR guru Peter Shankman chronicles the most ridiculous, outrageous, and possibly crazy PR stunts of all time-explaining why some work and others don't. This is a funny, insightful guide to winning the PR game.

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