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Carte Business Analytics with R Bowei Chen

Business Analytics with R

A Tidy Approach.DE

Autor: Bowei Chen, Tianyuan Huang
Limbă: engleză
Legare: Carte broșată
Editura: Springer, Berlin
Disponibilitate: Nou în așteptare
Ediția 30. 11. 2026
494.77 lei
Machine learning has become an essential component of modern business analytics -- driving insights,...

Informații despre carte

Autor
Bowei Chen, Tianyuan Huang
Limbă
engleză
Legare
Carte - Carte broșată
Publicat
2026
EAN
9783032320773
Enbook ID
52767513
Editura
Springer, Berlin
Dimensiuni
155 x 235

Descriere completă

Machine learning has become an essential component of modern business analytics -- driving insights, optimizing operations, and supporting strategic, data-informed decisions. This textbook offers a hands-on and accessible introduction to applying machine learning in business settings using R, with a strong emphasis on the tidy ecosystem. Key packages such as tidyverse, tidymodels, and tidytext provide a cohesive and efficient framework for data analysis, modeling, and communication.

Balancing theoretical foundations with applied practice, the book introduces mathematical ideas in a clear, intuitive manner, always anchored in realistic business scenarios. Suitable for the classroom and independent research, readers will gain the confidence and tools to apply the tidy ecosystem effectively, from data preparation to modeling to interpretation, enabling reproducible, interpretable, and impactful analytics in dynamic business environments.