The pharmaceutical revolution that gathered pace in the 1930s delivered a plethora of almost magical new drugs such as penicillin, streptomycin, cortisone, and the birth control pill. This revolution ...Descriere completă
Sogner Knut (Professor of economic history Professor of economic history BI Norwegian Business School)
Editura
Oxford University Press
Subtitle
Pursuing and Accomplishing Innovation in Nyegaard & Co., 1945-1997
Limba
english
Tip copertă
Pevná vazba
Anul publicării
2022
Număr de pagini
272
Descrierea cărții
The pharmaceutical revolution that gathered pace in the 1930s delivered a plethora of almost magical new drugs such as penicillin, streptomycin, cortisone, and the birth control pill. This revolution grew from academic-business relationships in five countries: USA, Germany, Great Britain, Switzerland, and France. Many other countries tried and failed to replicate this success, yet a handful of Scandinavia companies made important breakthroughs in a narrow band of specialities. This is the story of how one Norwegian company-- Nyegaard & Co. --achieved international success from the 1970s onwards with a breakthrough product facilitating X-ray pictures of the soft tissues of the body. The company succeeded by harnessing research skills and creating scientific and business alliances abroad, building its own momentum step by step: the corporation as entrepreneur. It thereby broke with the conventional way a national medical ecosystem facilitated the crucial scientific progress. This is a story both of personal initiatives and great organizational transformations in several stages. In the 1950s, Nyegaard & Co. was a small hierarchical home market-oriented generics company. By the end of the 1990s, it had developed into a fairly large and multinational hierarchical company, preoccupied as much with shareholder value as scientific progress. It has also become a company that no longer had the same ability to innovate as before and therefore became merged into another one.
O SELECȚIE URIAȘĂ
Peste 4 milioane de cărți în engleză la prețuri avantajoase.
LIVRARE GRATUITĂ
Livrare gratuită la comenzi de peste 300 Lei (Packeta.ro)
PREȚURI AVANTAJOASE
Încercăm să păstrăm prețurile cărților cât mai mici și întotdeauna sub prețul recomandat de editură.
Magazinul nostru a devenit un “Magazin de încredere“ pe baza recenziilor oferite de către clienții noștri reali.
ABORDARE PERSONALĂ
Cel mai important pentru noi este satisfacția Dvs. Vindem cărți deoarece le iubim. Nu suntem giganți transnaționali, ci o companie onestă din Republica Cehă. În plus, cele mai bune cărți au recenzii în blogul nostru.